AI visibility
How AI assistants describe, recommend, or cite your business when a user asks a relevant question. The thing GeoReputation measures.
Also known as: AI search visibility, answer engine visibility
AI visibility is the modern equivalent of search visibility. When someone asks ChatGPT, Perplexity, Google AI Overviews, or Claude for the best [your category] in [your area], whether your business gets mentioned by name (and how) is your AI visibility.
Unlike traditional search visibility, where the win condition was ranking in the top 10 blue links, AI visibility is a win-or-lose question. The assistant either names your business or it does not. There is no second page. That makes the stakes more concentrated and the measurement cleaner.
Related terms
GEO (Generative Engine Optimization)
The practice of optimizing your web presence so AI assistants cite your business when relevant. SEO for the AI era.
structured data
Information on a web page marked up using a shared vocabulary, usually schema.org, so machines (search engines, AI assistants, social cards) can understand what the page is about.